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Conscious beauty on the rise

For many, March means the official start of the work and school year, with all the stress that that means;But March is also the month of women, an instance in which they are commemorated and invites to empower each day.

A moment of reflection in which not only an important date is celebrated, but also urged to dare with new projects, start with new habits and abandon others more harmful, and also establish daily self -care spaces, so that they connect withThey themselves in tune with nature, through, for example, of beauty treatments that also respect the environment, so that it is a rite of mutual respect.

Rituals of self -love - on connection with nature - that today are fashionable in social networks and that many women share with each other.Therefore, it is not uncommon to see different women showing their self -care routines on Instagram, sharing data and tips to take care of skin and hair with products composed of natural ingredients, cruelty free and even vegan, vegan us.

Attributes such as Vegan and Cruelty Free have become a requirement forced by many consumers in recent years, especially in terms of animal testing.This was revealed by the NGO TE Protejo, who revealed that, “worldwide, more than 500.000 animals die every year consequence of animals test.

According to the survey conducted in 2019 by the NGO you, together with Inside Research, 74% of respondents disagree with animal testing and 72% believe that Chile should join the other countries worldwide who have prohibited this measure.

Belleza consciente en alza

As for vegan products, one of the market studies carried out by Technovio, says that the sale of vegan cosmetics will have an annual growth of 6% during the 2019-2023 period, which is equivalent to 4.76 billion Dollars.

With this background is that many brands are turning towards the natural and respect for animals and the environment.There are even companies that, since their origin, are born with these attributes, such as the Umai brand.This is a firm of capillary care products and body creams made with ingredients of natural origin and organic aloe vera, which means, which come from ecological crops where pesticides or petrochemical fertilizers have been used.

Más sobre Presentado por UMAI

Umai's invitation is then to "reconnect with the natural and enjoy what nature gives us".While your commitment is to offer cruelty free products (certificates by the NGOs Protejo), made with vegan formulas, gluten -free, sulfates, parabens or artificial coloring.

On the other hand, in his responsibility and love for the planet, Umai offers recyclable containers and uses renewable energy throughout the production process.

Within the brand's product catalog are the shampoo and conditioner for dry and damaged hair, made from coconut oil, karité and vanilla.Along the same line offers an intense moistry body cream for dry and extra dry skin, quick absorption and without fat, leaving the skin soft and radiant.

To return the natural brightness to the hair, it has a shampoo and conditioner made with a gaji, açaí and blueberry.While, for weak and brittle hair, it offers a formula made from green tea, apple and ginger.

Another of its dry hair lines is formulated with a coconut and mango shot.This line also has a body cream for normal to dry, made 100% with moisturizers of natural origin.The last of his body creams is designed for all skin types, is reaffirmed and is formulated with a mix of ginseng, Centella and Lima.Improve the natural elasticity of the skin, leave it soft and smooth, without fat sensation.

A brand that makes the difference and believes that everyone can make a contribution, however small, to take care of the planet.

Comenta

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