Deserttex | The ‘vegan skin’ that saw the electric car of Mercedes-Benz

coincide coincide in a bar in Taiwan changed the life of the Sinaloense Mars Cázarez and the hydrocálido Adrián López Velarde, founders of the company Adriano di Marti. > Share:

The cabin of the Mercedes-Benz Vision EQXX, presented in the latest edition of the CES de Las Vegas, has a vegan leather made from the cactus, and there are a Sinaloense leading the company that produces it. This is Mars Cázarez Duarte, co -founder of the company Adriano di Marti specialized in producing leather of highly sustainable vegetable origin as an alternative to animal or synthetic leather.

It is difficult to coincide with someone born the same day, the same month and the same year as you, but it is even more difficult to coincide with that person abroad and that is of your own nationality. When they realized these five coincidences, the Sinaloense Mars Cázarez and the hydrocálide Adrián López Velarde knew that they should undertake a business together. To the fashion industry, the other to that of furniture, shared the idea that both industries are very polluting and that both require the skin in their products, so it would be very positive that there was a vegan skin to which It could be resorted to as an alternative to reduce the environmental impact that causes animal or synthetic skin. While you think an idea is good, do not fare yourself, once someone told us that we were crazy, that this (nopal vegan leather) was impossible to get and still earned us, we renounce our work and start from scratch, with nothing , we say goodbye to our economic and social life to start with this idea. On the way there were many barriers, but the important thing is to believe and be positive in your idea, if so, nobody will take it away, ”says Mars.

was not easy, Mars says, they faced many problems during the research and development process of the material; With little money, without time, people who discouraged them, but still managed to get a version of the material finished for October 2019 and went to Milan, Italy, to present it at the Lineapelle event. With low expectations, but with great dreams. They told me that I was silly to give up a stable job and my social life for a crazy idea, right now, it was worth it, ”he warns.

The company is already recognized in Europe for its innovation and versatility ; In March 2020, Germany was distinguished in Munich, Germany as the winner of the VII International Prize Green Product Award 2020; In Monaco, the International Sustainability Award was given, within the framework of Monte-Carlo Fashion Week. techniques required by fashion industries, leather goods, luxury packaging and furniture; and deserttex, skin with a degree of roundness and necessary elasticity in the exclusive use for cars. Currently, nopal skin is used to create car seats, shoes, bags and even clothes. The process is to clean the cactus, crush it and put it to dry in the sun for three days before its processing and paint with natural dyes, so the environmental footprint is void. The product is certified as organic vegan skin, the resistance is done as the customer asks for and the material can be up to 10 years of life.

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